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Marketing Yourself: Maximizing your Potential within and outside of Academia

January 15th, 2026

2:00pm - 6:15pm (CST)

Location: New Orleans, Louisiana

with

Dr. Thomas Bryer

Pegasus Professor, School of Public Administration, University of Central Florida

Find important conference information here:

Whether seeking employment or other opportunities inside academia or outside, marketing yourself for positions can often seem like a daunting task. What audience should you pitch to? How can you stand out? What aspects of your expertise should you highlight? 


In this workshop, Dr. Bryer will draw on his own expertise across areas to support participants interested in careers both within and outside of academia. He will discuss strategies for finding opportunities, from networking to building collaborations as well as finding and securing grants. He will share tips and tricks on various ways to make academic work public and accessible to various audiences, he will share best practices when building a CV,  and he will talk about strategies for increasing visibility by engaging publicly through social media, blogs, podcasts, and other forms. Finally, in his session, Dr. Bryer will offer advice on how to prepare for interviews and job talks, and key factors that can help you to stand out from all the other candidates.


Outline

  • Locating and Maximizing Opportunities

    • Networking

    • Collaborations

    • Grants

  • Making your work public

    • Types of outlets (books, journals, news articles,op-eds, etc.)

    • Picking and pitching to the audience

  • Building a CV

    • What to include

    • What to exclude

    • References

  • Social Media

    • Where to begin

    • Where to stop

  • Interviews and Job Talks

    • What to expect

    • How to prepare

    • Standing out

Certificate Credits:

1

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